Amid Controversy, Marc Jacobs' Oh, Lola! Fragrance a Hit

The Advertising Standards Authority in England may have ruled that the print advertisement featuring Dakota Fanning for Marc Jacobs' Oh, Lola! fragrance was inappropriate, but that hasn't stopped us from falling head over heels (or would that be rose over bottle?) for the glorious concoction.

The ad in question features a demure looking Fanning gazing coyly at the camera, a bottle of Oh, Lola! ($68) on her lap. While some suggest the pose is provocative because the bottle appears to be wedged between her legs, others are genuinely puzzled that any furor exists at all.

Whatever the case, it's safe to say the scent itself is a winner. It also happens to be fairly versatile - it's one that fans of the original Lola fragrance will enjoy, and it also appeals to a younger fan base thanks to its fresh, light notes. The vibrant blend comprises top notes of pear and raspberry blossom, a heart of magnolia, peony and cyclamen and finishes to a delicate, warm dry down of vanilla, sandalwood and tonka bean.

It's this multifaceted blend of florals, fruits and woods that appeals to so many. The overall composition is fun and lighthearted, thanks in great part to the fruity notes. Yet there's a depth to it, too, that gives Oh, Lola! a slightly saucy appeal - saucy, not sexy, yet still slightly flirtatious in the end.

Print ads notwithstanding, there's no denying that Marc Jacobs has hit it out of the park yet again with his latest scent. Oh, Lola! is also a standout for its presence alone: there's no denying the beauty of the rose-topped bottle, elegantly sparkly in any light, faintly pink and airy and sweet. (Shopping for the holidays? Nab the gift set ($90), which includes a generous lotion and a deluxe mini perfume in addition to a full-size eau de parfum spray.)

Related Stories
Five Must-Own Beauty Products That Make Life Easier
Beauty on the Go: Solid Perfumes
Grab Bag: New Beauty Products Starting at $3.99
Illuminators: The Beauty Product Everyone Should Own

Marc Jacobs Fall 2011

Add your comments

Remember me

E-Mail me when someone replies to this comment

style team